THE CHALLENGE
The Pacific Cultural Center (a nonprofit) is a yoga and mediation center located in Santa Cruz, CA, U.S. They had contacted me because they were looking to create a flyer for their new spring yoga promotion. They were looking for a design that was eye-catching, clean, and in alignment with their brand.
THE SOLUTION
After doing research about the organization and other organizations like theirs, I created a flyer that played with the idea of spring and nature. A photo of a woman meditating on grass was used as well as the copy "Spring Into Yoga." The organization's brand colors were also used as well as the required copy.
THE RESULTS
The organization was very happy with the final results. They promoted the flyer during their classes, online, and on social media.
